Product design is a strategic problem-solving process that drives innovation, builds business success, and leads to a better quality of life through innovative products, systems, services, and experiences. It combines aesthetics with the utility of objects. Also known as industrial design, product design takes a holistic approach to the development of new and improved products and processes, encompassing research, identification of problems or opportunities, rapid prototyping and iteration, user experience and interface design, and more.
College of Design Department of Product Design
Undergraduate Degree
Bachelor of Science in Product Design
The four-year undergraduate degree introduces traditional design fundamentals alongside courses in materials and manufacturing, history and ethics, human factors and ergonomics, and entrepreneurship, as well as a diverse array of special topics courses in contemporary technology, healthcare, professional development, furniture design and more.
